Mistakes or Strategy Testing?
Should we learn from mistakes and say we failed forward or pause and conduct an extensive test on about-to-be launched strategies? In arriving at a winning formula in any new…
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July 12, 2020
The KPI way to Innovation: Data-driven Innovation
Innovation is a word that most times sounds so bogus that it can almost pass as a fluff word!I am an innovative expert. Well.Hello, can you tell us what you…
June 29, 2020
Determining product-market fit
One of the most significant dilemmas of businesses is determining product-market fit. It is an ultimate race to finding that product with the right combination of profit potential and consumer…
June 27, 2020
Mass market or Niche market?
How do you determine the best way to approach the market, a mass-market product or a niche market product? Do you offer premium content to a few people or offer…
June 23, 2020
The Business of Everything
Everything is business.Many people tend to be very rigid in defining what a business is, making assumptions that are not in tandem with the core concept of doing business. Business…
June 20, 2020
How the global economy operates?
The Global economy is an eco-system of economies directly or indirectly affecting each other. It is the dynamics of the international exchange of goods and services that is expressed in…
June 9, 2020
Government policy and startups: Should you be bothered?
Startups need to have a lot of things go right before they can claim to be a success. Many of these factors involve the founders, teams, and consumers, and may…
May 18, 2020
The Second Mover advantage
The first-mover will be the most successful.Well, This is not always the case. The Second mover advantage is also a known recipe for success.
May 17, 2020
Threats to successful startup: Business model failure
Is 'idea theft' a threat to your business?. In building your startup, as much as ideas are good they are as well cheap, Execution is King!
May 15, 2020