Mistakes or Strategy Testing?

Should we learn from mistakes and say we failed forward or pause and conduct extensive test on about-to-be launched strategies? In order to arrive at a winning formula in any…

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The KPI way to Innovation.

How can data drive innovation? Innovation is a word that most times sounds so bogus that it can almost pass as a fluff word! I am an innovative expert-- psssst…

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Determining product-market fit

One of the greatest dilemma of businesses is determining product-market fit. lt is an ultimate race to finding that product with the right combination of profit potential and consumer acceptance.…

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The Business of Everything

Everything is a business... Many people tend to be very rigid in defining what a business is, making assumptions that are not in tandem with the core concept of doing…

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