Imagine you ordered a new laptop online. You were so excited to receive it, but when you opened the box, you were disappointed to find that it was damaged. The screen was cracked and the keyboard was broken. So, you called the customer service number, but the wait time was long. You waited on hold…
We all make mistakes. Mistakes are a part of the learning process. However, there are some mistakes you are better off not making. Here are the top 5 business marketing mistakes you should never make and the impact they will have on your business. Business Marketing Mistakes Not having a marketing plan Not knowing your…
Adapting To Changing Consumer Behaviors is a required skill to thrive in the 21st-century consumer market. The market is increasingly becoming saturated with product designers outthinking each other and pushing the limits and taste of consumers further out every second. Despite all these dynamics, there are several companies and by inference products that are gaining…
For a lot of startups, there is a need to minimize costs and maximize productivity. A very easy way to minimize cost is to make use of tools that are freely available. These tools can sometimes match the functionality of some proprietary tools. We have curated different tools that can be useful to startups irrespective…
Productivity is a concept that almost everybody is familiar with in one way or another. However, there can be nuances that affect its extent. Startups and business
Welcome to another lesson in the “lessons from nature” series!! In this lesson, I will be talking about the importance of business relationships. We all interact (relate) in one way or another with our environment. I am defining the environment as everything living or non-living that is physically distinct from our being. First, I will…
There is a need for founders to delay gratification when it comes to their new enterprises. This article takes an in-depth look at lessons from nature backed up with live case studies to see how delaying gratification can affect the success of startups. Related: Lessons from Nature: Waiting for Maximum Productivity What is gratification? Gratification…
This is an introduction to this new series “lessons from nature” where we will be examining how startups can learn from nature. The reason startups can take cues from nature will be explained further in this post. Businesses are living entities. They are born, at the inception, can grow, age, and most, unfortunately, can die….