How to Identify the Perfect Positioning Strategy for Your Business in 2023 

How to Identify the Perfect Positioning Strategy for Your Business in 2023 

When a company’s offerings are out of touch with its target market, its performance tends to suffer dramatically.  Every business needs to focus on offering its products to the right audience to increase sales and succeed. The key to achieving this lies in giving your company or product a tone that appeals to your target…

FinTechs vs Banks Vs Telcos: Who will be Crowned Largest/best payment processor?

FinTechs vs Banks Vs Telcos: Who will be Crowned Largest/best payment processor?

The Payment Processing landscape ISOs Independent Sales Organizations (ISOs) sell credit card processing services to merchants, and they act as intermediaries between merchants, payment processors, and acquiring banks. In some cases, they might actually be banks; for example, Wells Fargo is a Fiserv ISO. ISOs service merchant bank accounts and, at times, create the relationship…